INSIGHT

Craftsman Plus worked hand in hand with the Walgreen’s team to craft an engaging yet explanatory App Store Video. The key objective here was to increase conversions, grow engagement and educate consumers using the Walgreens app. Our video successfully conveyed the seamless functionality of the app and accentuates key features that directly benefit the lives of Walgreens consumers. Craftsman Plus abided to the Walgreens brand guidelines in order to deliver a straightforward, yet sharp explainer video that helps users navigate their way around the app.