Case Study

Case Study

Agency

Agency

ELEVATE BRINGS FRESH CREATIVE TO LEARNING MINDS

ELEVATE BRINGS FRESH CREATIVE TO LEARNING MINDS

Challenge

Challenge

CREATIVE FATIGUE ISN'T ADDING UP

CREATIVE FATIGUE ISN'T ADDING UP

Elevate spent a year running the same handful of creatives and was looking to increase both the quality and volume of their ads in order to propel growth to the next level.

Results

60%

INCREASE IN IPM FOR GAMEPLAY UA VIDEOS

60%

INCREASE IN IPM FOR GAMEPLAY UA VIDEOS

50%

LOWER CPM

50%

LOWER CPM

22%

LOWER CPI FOR IG STORIES

22%

LOWER CPI FOR IG STORIES

Solution

Solution

CRAFTSMAN+ ADDS MORE TO THE EQUATION

CRAFTSMAN+ ADDS MORE TO THE EQUATION

CRAFTSMAN+ produced a variety of different creatives to test, finding the sweet spot with gameplay UA videos. CRAFTSMAN+ leaned into this video formula, creating high-performing ads that attracted users as well as establishing a strong and recognizable brand aesthetic.

"The CRAFTSMAN+ team is well-versed in UA creative best practices and gave us a ton of guidance on customizing assets specific to Facebook placements."

OLIVER WANG

OLIVER WANG

SR GROWTH MANAGER

SR GROWTH MANAGER

Contact us

Connect with us today to design creatives that make your Q4 campaigns stand out and deliver results.

Contact us

Connect with us today to design creatives that make your Q4 campaigns stand out and deliver results.

Contact us

Connect with us today to design creatives that make your Q4 campaigns stand out and deliver results.

ELEVATE BRINGS FRESH CREATIVE TO LEARNING MINDS