

Case Study
Case Study
Agency
Agency


ELEVATE BRINGS FRESH CREATIVE TO LEARNING MINDS
ELEVATE BRINGS FRESH CREATIVE TO LEARNING MINDS
Challenge
Challenge
CREATIVE FATIGUE ISN'T ADDING UP
CREATIVE FATIGUE ISN'T ADDING UP
Elevate spent a year running the same handful of creatives and was looking to increase both the quality and volume of their ads in order to propel growth to the next level.
Results
60%
INCREASE IN IPM FOR GAMEPLAY UA VIDEOS
60%
INCREASE IN IPM FOR GAMEPLAY UA VIDEOS
50%
LOWER CPM
50%
LOWER CPM
22%
LOWER CPI FOR IG STORIES
22%
LOWER CPI FOR IG STORIES
Solution
Solution
CRAFTSMAN+ ADDS MORE TO THE EQUATION
CRAFTSMAN+ ADDS MORE TO THE EQUATION
CRAFTSMAN+ produced a variety of different creatives to test, finding the sweet spot with gameplay UA videos. CRAFTSMAN+ leaned into this video formula, creating high-performing ads that attracted users as well as establishing a strong and recognizable brand aesthetic.
"The CRAFTSMAN+ team is well-versed in UA creative best practices and gave us a ton of guidance on customizing assets specific to Facebook placements."
OLIVER WANG
OLIVER WANG
SR GROWTH MANAGER
SR GROWTH MANAGER

Contact us
Connect with us today to design creatives that make your Q4 campaigns stand out and deliver results.

Contact us
Connect with us today to design creatives that make your Q4 campaigns stand out and deliver results.

Contact us
Connect with us today to design creatives that make your Q4 campaigns stand out and deliver results.
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Learn more

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Learn more

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Learn more

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Learn more

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Learn more

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Learn more

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Learn more

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Learn more

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Learn more

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Learn more

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ELEVATE BRINGS FRESH CREATIVE TO LEARNING MINDS


