CRAFTSMAN+ is an AI-powered ad platform for designing, generating, and publishing high-fidelity playable and HTML5 ads at scale. It combines a dedicated game engine, pre-built templates, and live campaign data so creative teams can ship more variants without sacrificing performance.

How fast can I produce a playable ad with CRAFTSMAN+?

Most clients move from brief to playable in around 15 minutes by combining the Builder Agent with the template library. Custom mechanics generated from a prompt slot directly into the creative.

Which ad networks does CRAFTSMAN+ support?

CRAFTSMAN+ exports MRAID and HTML5 compliant creatives to more than 30 ad networks and DSPs, including AppLovin, Moloco, InMobi, Liftoff, Digital Turbine, and Verve.

How does the Analytics Agent improve ROAS?

The Analytics Agent analyses pre-click data across your live playables to surface what is driving engagement, where users disengage, and which creative levers to pull next. Clients see an average +13% increase in ROAS and +25% CTR.

Do I need engineers to build playables in CRAFTSMAN+?

No. The platform requires zero custom code by default. When custom mechanics are needed, the prompt-to-playable agent writes the code so designers can ship without an engineering backlog.

Case Study · App Developers

ELEVATE BRINGS FRESH CREATIVE TO LEARNING MINDS

60% INCREASE IN IPM FOR GAMEPLAY UA VIDEOS

50% LOWER CPM

22% LOWER CPI FOR IG STORIES

CREATIVE FATIGUE ISN'T ADDING UP

Elevate spent a year running the same handful of creatives and was looking to increase both the quality and volume of their ads in order to propel growth to the next level.

CRAFTSMAN+ ADDS MORE TO THE EQUATION

CRAFTSMAN+ produced a variety of different creatives to test, finding the sweet spot with gameplay UA videos. CRAFTSMAN+ leaned into this video formula, creating high-performing ads that attracted users as well as establishing a strong and recognizable brand aesthetic.

"The CRAFTSMAN+ team is well-versed in UA creative best practices and gave us a ton of guidance on customizing assets specific to Facebook placements."

— OLIVER WANG, SR GROWTH MANAGER

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