Blog Post by Craftsman+
06/24/248 min read
From Boomers to Gen Z: Crafting Ads That Speak Across Ages
In today’s marketplace, understanding the unique experiences and needs of specific customers is essential to winning ...
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06/18/245 min read
5 Ways to Harness In-Store Media for Retail Growth
Welcome to a revitalized era of in-store experiences! Following a challenging period during the pandemic, where retail ...
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06/11/245 min read
How to Boost Your Brand with User-Generated Content
User-generated content (UGC) is not just a marketing buzzword—it’s a powerful tool for enhancing authenticity and ...
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06/4/245 min read
Key Mobile Gaming Trends and Ad Strategies for 2024
After a few challenging years in the mobile gaming industry, during which the economy dipped after the engagement and ...
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05/22/245 min read
The Power of Creative Testing
Rigorous testing of ad creatives is not just a good practice; it's vital to elevating your mobile ad campaigns to new ...
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05/15/242 min read
CRAFTSMAN+ Launches CTV and DOOH Creative Advertising Solutions
Start Reading05/14/245 min read
Future-Proof Your Mobile Marketing: Insights from MAU 2024
As always, the mobile marketing landscape is constantly evolving to keep up with changing technology and consumer ...
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05/7/244 min read
The Crucial Role of Creatives in Today's Mobile Landscape
The business of mobile advertising has changed dramatically since the birth of the app store in 2008. Thanks to ...
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05/2/246 min read
How CGI Unlocks Cost Effective Digital Ads
In digital marketing, the shift towards CGI technology is reshaping how brands create and deliver content across ...
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04/30/246 min read
Mastering the Mix: The Power of Paid Ads and Organic Social Media
Navigating the digital marketing ecosystem can be daunting, especially when deciding where to allocate your budget and ...
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