Blog Post by Craftsman+
05/15/242 min read
CRAFTSMAN+ Launches CTV and DOOH Creative Advertising Solutions
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Future-Proof Your Mobile Marketing: Insights from MAU 2024
As always, the mobile marketing landscape is constantly evolving to keep up with changing technology and consumer ...
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05/7/244 min read
The Crucial Role of Creatives in Today's Mobile Landscape
The business of mobile advertising has changed dramatically since the birth of the app store in 2008. Thanks to ...
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05/2/246 min read
How CGI Unlocks Cost Effective Digital Ads
In digital marketing, the shift towards CGI technology is reshaping how brands create and deliver content across ...
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04/30/246 min read
Mastering the Mix: The Power of Paid Ads and Organic Social Media
Navigating the digital marketing ecosystem can be daunting, especially when deciding where to allocate your budget and ...
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04/25/245 min read
Craft Class: the Power of Iterative Development at CRAFTSMAN+
Introducing Craft Class: Stories of Creativity and Innovation Welcome to "Craft Class," a new series where we spotlight ...
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04/9/246 min read
Billboards of Tomorrow: How DOOH is Transforming Advertising
Imagine driving down a highway and passing a billboard and seeing a static ad for a travel booking service. The ad is ...
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03/26/246 min read
Bridging Worlds: The Benefits of Console and PC Game Promotion in Mobile Apps
In an era when mobile screens are often the first and last thing people see everyday, advertising in-app has become a ...
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03/18/245 min read
Unlocking the Power of Play: HTML5 and Video-Based Playable Ads
Did you know there is more than one type of playable ad? Among playable ads, there are two primary formats: HTML5 ...
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03/5/245 min read
Game On: Engaging Audiences and Building Brand Loyalty with Gamification
Who doesn’t love playing games? Whether it’s entering an exclusive giveaway or tapping through a playable ad, ...
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