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Craftsman+ Blog

12/17/245 min read

Unlocking the Potential of Interactive Ads for QSR Brands

For Quick Service Restaurants (QSRs), creating memorable and engaging customer experiences is crucial for brand ...
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12/10/245 min read

Why End Cards are a Winning Strategy for Your Digital Ads

In today’s digital advertising landscape, every detail matters, and end cards are a vital component that can ...
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11/14/245 min read

Breaking Barriers: The Case for Gender Parity in Advertising

While progress has been made, gender bias persists in advertising. A 2024 report shows that men have three times as ...
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11/11/246 min read

Why Creative Diversification is Critical for Q5

As we head into the final months of the year, marketers and brands are gearing up for the most crucial period in their ...
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11/6/245 min read

5 Essential Strategies for Crafting Ads for Millennials

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10/29/245 min read

Craft Class: Senior Producer, Max Berger, on the Craft and Production of Digital Ads

Craft Class: Stories of Creativity and Innovation Welcome to "Craft Class," where we highlight the talented individuals ...
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10/15/246 min read

5 Secrets to Winning Q4 Holiday Creatives

As we approach the holiday season, brands are gearing up for one of the most crucial periods in the retail calendar. ...
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10/9/243 min read

Unlocking Growth: Insights from Dataseat's Mark Menery

In an era where digital advertising is increasingly competitive, the need for innovative solutions has never been more ...
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10/7/246 min read

Gamification: Engaging All Learning Types in Advertising

In an era where attention spans are dwindling and competition for consumer engagement is fierce, gamification is a ...
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09/24/245 min read

5 Ways to Gamify Your Ads

In today's crowded marketplace, capturing the attention of consumers is more challenging than ever. Traditional ...
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