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Craftsman+ Blog

10/9/243 min read

Unlocking Growth: Insights from Dataseat's Mark Menery

In an era where digital advertising is increasingly competitive, the need for innovative solutions has never been more ...
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10/7/246 min read

Gamification: Engaging All Learning Types in Advertising

In an era where attention spans are dwindling and competition for consumer engagement is fierce, gamification is a ...
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09/24/245 min read

5 Ways to Gamify Your Ads

In today's crowded marketplace, capturing the attention of consumers is more challenging than ever. Traditional ...
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09/18/244 min read

Josh Chandley

CRAFTSMAN MASTER is an interview series that showcases the expertise and insights from the mobile app industry's elite. ...
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09/4/246 min read

5 Essential Elements for Crafting High-Performing Mobile Ads

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08/27/245 min read

Building Bridges: The Role of Partnerships in Achieving Goals

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08/20/244 min read

Craft Class: CCO, Doug Manson, and the Art of Storytelling in Interactive Advertising

Craft Class: Stories of Creativity and Innovation Welcome to "Craft Class," where we delve into the minds of the ...
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08/14/245 min read

AI vs. Human Creativity: Navigating the Future of Advertising

AI's role in advertising has been a hot topic, with many major brands adopting AI-powered creative generation platforms ...
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08/7/245 min read

5 WAYS TO ENGAGE GEN Z WITH INTERACTIVE ADS

Born between 1997 and 2012, Generation Z is rapidly becoming a dominant force in the consumer market. As digital ...
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07/30/246 min read

TOP 5 PLAYABLE GAME MECHANICS

In today's crowded marketplace, capturing and retaining user attention has become increasingly challenging. Enter a ...
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