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Craftsman+ Blog

11/11/246 min read

Why Creative Diversification is Critical for Q5

As we head into the final months of the year, marketers and brands are gearing up for the most crucial period in their ...
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11/6/245 min read

5 Essential Strategies for Crafting Ads for Millennials

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10/15/246 min read

5 Secrets to Winning Q4 Holiday Creatives

As we approach the holiday season, brands are gearing up for one of the most crucial periods in the retail calendar. ...
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09/18/244 min read

Josh Chandley

CRAFTSMAN MASTER is an interview series that showcases the expertise and insights from the mobile app industry's elite. ...
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09/4/246 min read

5 Essential Elements for Crafting High-Performing Mobile Ads

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08/27/245 min read

Building Bridges: The Role of Partnerships in Achieving Goals

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08/14/245 min read

AI vs. Human Creativity: Navigating the Future of Advertising

AI's role in advertising has been a hot topic, with many major brands adopting AI-powered creative generation platforms ...
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08/7/245 min read

5 WAYS TO ENGAGE GEN Z WITH INTERACTIVE ADS

Born between 1997 and 2012, Generation Z is rapidly becoming a dominant force in the consumer market. As digital ...
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07/30/246 min read

TOP 5 PLAYABLE GAME MECHANICS

In today's crowded marketplace, capturing and retaining user attention has become increasingly challenging. Enter a ...
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04/25/245 min read

Craft Class: the Power of Iterative Development at CRAFTSMAN+

Introducing Craft Class: Stories of Creativity and Innovation Welcome to "Craft Class," a new series where we spotlight ...
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